Recognised for new business; growth; client retention; training and development and empowerment, Eclipse Communications was awarded the 2020 Financial Mail AdFocus PR Agency of the Year Award, last night.

The Financial Mail AdFocus Awards has been a major highlight on the South African marketing and communications calendar since 1990 recognising agencies and individuals for creative and marketing skills and all-round business acumen.

Despite 2020 being a challenging year for businesses, it has also been one of significant growth, opportunities and industry recognition for Eclipse Communications. In May, the agency was awarded Best Large PR Agency by industry body, Public Relations Industry of Southern Africa (PRISA). In September, three silver awards were clinched at the New Generation Awards for its two Netflix campaigns, Blood & Water and Queen Sono and most recently in October, the agency won the Global Campaign of the Year for Netflix Blood & Water launch at the SERMO Globe Awards. 

With 100% local ownership, of which 51% is black-employee-owned, the agency is responsive to clients’ and industry needs, with global competencies and local agility.

CEO and Co-Founder, Steve Powell says he is proud of the agency’s achievements. “Team members rose above challenges and demonstrated resilience and the ability to offer clients best-in-class strategy and execution. Despite everyone dealing with the impact of COVID-19 on individuals and businesses (even our own), the support our team offered clients is remarkable and admirable. Their determination to succeed resulted in our agency achieving exceptional results this year, from winning key industry awards to securing global and local accounts such as Pfizer, Veeam, McCain and Country Road Group. Winning this award is testament to our agility as a team and our continued pursuit of guiding the growth of our clients and agency.”