Eclipse Communications
Eclipse Communications
Netflix logo

BACKGROUND

In February 2020, two key Netflix executives, Ted Sarandos and Dorothy Ghettuba travelled to Lagos, Nigeria with the content team to meet the Nollywood creative community. This signalled Netflix’s intent to expand into Nigeria and emphasize the importance of Nollywood to Netflix, as its next priority market on the continent. Netflix hosted three film industry stakeholder events to position Dorothy Ghettuba and Ben Amadusun as the main faces of Netflix in Africa.

EXECUTION

Together with our in-country communications partner in Nigeria, we quickly created a media statement announcing Netflix’s investment in Nigeria’s creative community with the production of its first Nigerian original scripted series, “Akin Omotoso Project”, which is a six-part series directed by Akin alongside Daniel Oriahi and CJ Obasi. We captured some eye-catching images of the global Netflix team engaging with the local creative community.

Both the media statement and the photo/caption was seeded to mainstream media, online entertainment sites and bloggers.

RESULTS

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Pieces of earned media coverage

Bona logo
Deadline.com
Plus_TV_Africa_logo
Bella Naija
Pulse nigeria
premium times logo
Yomzansi
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About Eclipse Communications

Eclipse Communications is an adaptive and agile full-service communications agency with a strong track record and wealth of experience across Arts & Entertainment, Consumer & Lifestyle and Corporate clients.

We are one of South Africa’s fastest growing, independent communications agencies, acknowledged as the Best Large PR Consultancy at the 2020 PRISM Awards and Public Relations Agency of the Year at the fm AdFocus Awards 2020.

Over our 20+ year history, we have evolved our service offering to include digital media strategy and execution, reputation management, content creation, influencer management and relations, event management and production, to name a few.

Company

members

GBCSA

NEW BUsINESS

Johannesburg

+27 86 132 5472
info@eclipsecomms.com
Charlton House, Hampton Office Park, 20 Georgian Cres E, Bryanston East, Johannesburg, 2191

Cape Town

+27 86 132 5472
info@eclipsecomms.com
8 Kloof Street, Buitenkloof Studios, Unit 603 and 605, Cape Town CBD, 8000

Mauritius

Zaona Rabetsitonta-Bahadoor
+230 5704 4913
zaona@eclipsecomms.com

 

Instagram Facebook Linkedin

CONTACT US

Eclipse communications ensures all information is secure, private and will not be sold or distributed.

About Eclipse Communications

Eclipse Communications is an adaptive and agile full-service communications agency with a strong track record and wealth of experience across Arts & Entertainment, Consumer & Lifestyle and Corporate clients.

We are one of South Africa’s fastest growing, independent communications agencies, acknowledged as the Best Large PR Consultancy at the 2020 PRISM Awards and Public Relations Agency of the Year at the fm AdFocus Awards 2020.

Over our 20+ year history, we have evolved our service offering to include digital media strategy and execution, reputation management, content creation, influencer management and relations, event management and production, to name a few.

Company

NEW BUsINESS

Johannesburg

+27 86 132 5472
info@eclipsecomms.com
Charlton House, Hampton Office Park, 20 Georgian Cres E, Bryanston East, Johannesburg, 2191

Cape Town

+27 86 132 5472
info@eclipsecomms.com
8 Kloof Street, Buitenkloof Studios, Unit 603 and 605, Cape Town CBD, 8000

Mauritius

Zaona Rabetsitonta-Bahadoor
+230 5704 4913
zaona@eclipsecomms.com

 

Instagram Facebook Linkedin

CONTACT US

Eclipse communications ensures all information is secure, private and will not be sold or distributed.

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CONTACT US

Please provide us with your information and we will get back to you as soon as we can.

Reputation Management

Crisis avoidance and speed of response form the backbone of our crisis communications offering. Our decisive, experienced senior team ensure that a brand’s reputation is always protected.

  • Consulting
  • Issues and crisis communications frameworks
  • Messaging matrix
  • Creation of response banks
  • Media training
  • Stakeholder mapping
  • Internal communications
  • Data & Analytics

Digital Media

Our digital media team creates out of the box, innovative strategies and plans, delivering on our clients’ objectives through personalised content and messaging, the right channel matrix, SEO and paid media plans that reach new audience and creating engagements that matter.

  • Digital strategy and implementation
  • Social media strategy and implementation
  • Content calendar development
  • Community management
  • Paid media strategy and execution
  • Search Engine Optimisation (SEO)
  • Search Engine Marketing (SEM)
  • Website development

Media & Influencers

With media and influencers at the heart of our agency, we have built solid relationships that ensure our clients receive credible and targeted exposure, across print, online and broadcast media.

  • Media audits
  • Media relations (list development, media lobbying and engagement)
  • Influencer contracting, relations and management
  • Measurement and reporting
  • Agenda surfing
  • Research and planning
  • Media movements

Events

Our dedicated events team conceptualise and execute events of any scale. Eventing in the age of our new norm means that our experience ranges across physical, virtual and hybrid events.

  • Event conceptualisation, planning and execution
  • Event management
  • Project management
  • Procurement of goods and services
  • Logistics management
  • RSVP management
  • Budgeting

Content & Creative

Our team of ex-journalists, content creators and proofreaders are experts in creating and positioning the right content to the right audiences. Bolting on a team of creatives, we have the ability to create omni-channel, creative strategies to further this reach.

  • Writing (media releases, thought leadership, white papers, reports, speeches)
  • Copy editing & proofreading
  • Corporate identity
  • Advertising
  • Print & digital
  • Newsletters (HTML, mobile, PDF)
  • Layout & design
  • Videography and photography
  • Animation
  • Motion graphics
  • Social media design
  • Website development

Public Relations & Communications

We develop and execute robust omni-channel communications strategies to drive credible conversations that resonate with desired target audiences across Arts & Entertainment, Consumer & Lifestyle and Corporate clients and industries.

  • Omni-channel communications strategies
  • PR plans and execution
  • Account management
  • Data & Insights
  • Research and planning
  • Conceptualisation
  • Agenda surfing
  • Media and influencer relations
  • Stakeholder relations
  • Internal communications