Our Trend Talk is a monthly newsletter distributed to clients and subscribers. If you would like a copy of our newsletter, send us your contact details to info@eclipsecomms.com or complete the form on our Contact Us page. This section also provides regular updates on our agency.
ECLIPSE COMMUNICATIONS PROMOTES CHERYL REDDY TO CEO 19 May 2022 – Eclipse Communications announced a number of executive team movements, with key leadership changes including the
HOW TO GAIN FOLLOWERS AND INFLUENCE THE MASSES Influencers have long been a useful tool in the marketer’s arsenal to endorse products and services. In the
FAILING TO PLAN IS PLANNING TO FAIL As Albert Einstein once said, in the midst of every crisis, lies great opportunity. In some instances, a crisis
THE REEL DEAL IN VISUAL DIGITAL MARKETING If a picture is worth a thousand words, then a video is most certainly worth a few million. Video
CATCH THE ATTENTION OF TODAY’S CONSUMER As the global marketplace slowly regains momentum, one thing is certain: the way brands communicate with and attract customers has
Get social OR GET SIDELINED As one of the most effective marketing channels from an audience, reach and cost perspective, social media has witnessed a dramatic
The courage of creativity Does it take courage to be creative? And what does courageous creativity look like in the broader communications landscape? Fareez Joulay, Creative
Public relations isn’t just about writing clever messaging, throwing it out there and hoping for the best; it’s about using psychology to achieve a pre-determined objective … to first understand how people think in order to craft strategic communication that will influence their behaviour. This means that public relations and psychology are inextricably intertwined. But how do we apply psychology skilfully to create successful campaigns?
DATA DRIVES INSIGHTS INSIGHTS INFORM STRATEGY As technology evolves and more people sign on, companies are committing increasingly more resources to meet the demands and possibilities
State-of-the-art new media monitoring service for Mauritius 1 October 2021 Businesses in Mauritius will now be able to benefit from a comprehensive and cross-platform media-monitoring service
As the global population has been spending increasingly more time online, social media usage has skyrocketed. So much so that Global Web Index’s Social Media Marketing Trends 2021 report suggests that as many as 95% of the connected population are on social media platforms…
PROCEED TO CHECKOUT Rise of SA’s e-commerce industry While e-commerce has long been a part of the modern digital revolution, pandemic-related global lockdowns significantly accelerated online
Hybrid working conditions – the best of both worlds COVID-19 significantly changed the way we work, with remote working deemed the order of the day; however,
Who is the consumer behind the mask? Any brand communication strategy requires a deep understanding of the driving forces behind consumer behaviour and the characteristics that
Eclipse Communications Women Serving Their Communities This Women’s Month, Eclipse Communications celebrates four of its female employees who, beyond the phenomenal work they do during office
Q5: Growth in a Global Crisis Despite the significant challenges of the pandemic, Eclipse Communications has managed to increase its client base by 40% and its
Is streaming killing the radio star? Radio is still a highly relevant platform and is holding firm as a medium of choice despite the popularity of
Making meaningful connections for business success LinkedIn has become the world’s largest and go-to professional networking platform, with over 660 million users worldwide, and seven million
ECLIPSE COMMUNICATIONS LAUNCHES MAURITIUS OFFICE Johannesburg, 3 May 2021 – Eclipse Communications officially opened the doors to its Mauritius operation, the agency’s first African office outside
In an age where competition is fierce, brands need to inspire loyalty. Driven by new and progressive ideas and channels, consumers have more power and influence
Eclipse Communications is an adaptive and agile full-service communications agency with a strong track record and wealth of experience across Arts & Entertainment, Consumer & Lifestyle and Corporate clients.
We are one of South Africa’s fastest growing, independent communications agencies, acknowledged as the Best Large PR Consultancy at the 2020 PRISM Awards and Public Relations Agency of the Year at the fm AdFocus Awards 2020.
Over our 20+ year history, we have evolved our service offering to include digital media strategy and execution, reputation management, content creation, influencer management and relations, event management and production, to name a few.
Cheryl Reddy
+27 86 132 5472
cheryl@eclipsecomms.com
6 Macbeth Avenue, Fourways Manor Office Park, Fourways, Sandton, 2055
Cheryl Reddy
+27 86 132 5472
cheryl@eclipsecomms.com
21 Belmont road, Belmont square, North wing, Rondebosch, Cape Town
Cheryl Reddy
+27 86 132 5472
cheryl@eclipsecomms.com
Aradhna Boodhoo-Laumond
+230 57739688
aradhna@eclipsecomms.com
Eclipse communications ensures all information is secure, private and will not be sold or distributed.
Eclipse Communications is an adaptive and agile full-service communications agency with a strong track record and wealth of experience across Arts & Entertainment, Consumer & Lifestyle and Corporate clients.
We are one of South Africa’s fastest growing, independent communications agencies, acknowledged as the Best Large PR Consultancy at the 2020 PRISM Awards and Public Relations Agency of the Year at the fm AdFocus Awards 2020.
Over our 20+ year history, we have evolved our service offering to include digital media strategy and execution, reputation management, content creation, influencer management and relations, event management and production, to name a few.
Cheryl Reddy
+27 86 132 5472
cheryl@eclipsecomms.com
6 Macbeth Avenue, Fourways Manor Office Park, Fourways, Sandton, 2055
Cheryl Reddy
+27 86 132 5472
cheryl@eclipsecomms.com
21 Belmont road, Belmont square, North wing, Rondebosch, Cape Town
Cheryl Reddy
+27 86 132 5472
cheryl@eclipsecomms.com
Aradhna Boodhoo-Laumond
+230 57739688
aradhna@eclipsecomms.com
Eclipse communications ensures all information is secure, private and will not be sold or distributed.
Please provide us with your information and we will get back to you as soon as we can.
Crisis avoidance and speed of response form the backbone of our crisis communications offering. Our decisive, experienced senior team ensure that a brand’s reputation is always protected.
Our digital media team creates out of the box, innovative strategies and plans, delivering on our clients’ objectives through personalised content and messaging, the right channel matrix, SEO and paid media plans that reach new audience and creating engagements that matter.
With media and influencers at the heart of our agency, we have built solid relationships that ensure our clients receive credible and targeted exposure, across print, online and broadcast media.
Our dedicated events team conceptualise and execute events of any scale. Eventing in the age of our new norm means that our experience ranges across physical, virtual and hybrid events.
Our team of ex-journalists, content creators and proofreaders are experts in creating and positioning the right content to the right audiences. Bolting on a team of creatives, we have the ability to create omni-channel, creative strategies to further this reach.
We develop and execute robust omni-channel communications strategies to drive credible conversations that resonate with desired target audiences across Arts & Entertainment, Consumer & Lifestyle and Corporate clients and industries.
