Trend Talk 43: COMMUNICATING PURPOSE THIS MANDELA MONTH
Communicating Purpose THIS MANDELA MONTH Purpose is everything, and this Mandela Month, corporates and organisations need to look beyond the fame that comes with doing good
Our Trend Talk is a monthly newsletter distributed to clients and subscribers. If you would like a copy of our newsletter, send us your contact details to info@eclipsecomms.com or complete the form on our Contact Us page. This section also provides regular updates on our agency.
Communicating Purpose THIS MANDELA MONTH Purpose is everything, and this Mandela Month, corporates and organisations need to look beyond the fame that comes with doing good
MANAGING YOUR CREDIBILITY IN AN INCREASINGLY INCREDIBLE WORLD We have heard the saying over and over – “there’s no such thing as bad publicity”. But, the
IT’S ALL IN THE STRATEGY IS YOUR BRAND SWIMMING IN A BLUE OCEAN OR BATTLING AWAY IN A SEA OF RED? In the world of brand
IS AI THE ASTEROID THAT WILL MAKE WRITERS AND DESIGNERS EXTINCT? According to Grand View Research, Artificial Intelligence (AI) is increasing at a compound annual growth
TRADITIONAL PR IN THE DIGITAL R(EVOLUTION) Consider this: when was the last time you sat down to watch the evening news on TV? Or went out
Online reputation management Making or breaking your brand in cyberspace It’s been about 16 years since “Google” was added as a verb to the Oxford English
THE COMMUNICATIONS TOOLBOX EIGHT FOUNDATIONAL TOOLS FOR AN AGILE INDUSTRY IN 2023 The communications industry has always demanded agility from its practitioners, as have the businesses
GAMING AS A MARKETING TOOL The global gaming industry is a mammoth that shows no signs of extinction. It continues to attract widespread interest and eye-watering
Eclipse Communications on the Bright Side Peculiar and fun with a whole lot of fire behind its creativity is what landed Eclipse Communications two awards this
Online reputation management Making or breaking your brand in cyberspace It’s been about 16 years since “Google” was added as a verb to the Oxford English
STORYTELLING IN THE AGE OF FAKE NEWS Disinformation has proliferated in all spheres of our world, growing in scope and magnitude through the power of social
READY ON THE SET ARE YOU MEDIA READY? In today’s competitive media landscape, television, radio, social media and podcasts have provided brands with several powerful channels
ECLIPSE COMMUNICATIONS LAUNCHES IN-HOUSE MEDIA TRAINING OFFERING Eclipse Communications has expanded its service offering to include professional media training, led by Chief Strategy Officer Shahan Ramkissoon.
TALK THE TALK TO WALK THE WALK Communication works for those who work at it, and while the workplace climate may have changed, with some continuing
Eclipse Communications honoured with 4 PRISM Awards Eclipse Communications is celebrating its win of 4 awards at the 2022 PRISM Awards that took place on Friday,
CREATING THOUGHT LEADERS Thought leadership articles are gaining prominence as a means to convey ideas and messages from individuals who, based on their experience and expertise
PRIME-TIME NEWS ANCHOR JOINS ECLIPSE COMMUNICATIONS Prominent South African news anchor, Shahan Ramkissoon has joined Eclipse Communications as its Chief Strategy Officer, effective 1 June 2022.
THE SHOW MUST GO ON Influencers have long been a useful tool in the marketer’s arsenal to endorse products and services. In the modern era, they
ECLIPSE COMMUNICATIONS PROMOTES CHERYL REDDY TO CEO 19 May 2022 – Eclipse Communications announced a number of executive team movements, with key leadership changes including the
HOW TO GAIN FOLLOWERS AND INFLUENCE THE MASSES Influencers have long been a useful tool in the marketer’s arsenal to endorse products and services. In the
Eclipse Communications is an adaptive and agile full-service communications agency with a strong track record and wealth of experience across Arts & Entertainment, Consumer & Lifestyle and Corporate clients.
We are one of South Africa’s fastest growing, independent communications agencies, acknowledged as the Best Large PR Consultancy at the 2020 PRISM Awards and Public Relations Agency of the Year at the fm AdFocus Awards 2020.
Over our 20+ year history, we have evolved our service offering to include digital media strategy and execution, reputation management, content creation, influencer management and relations, event management and production, to name a few.
+27 86 132 5472
info@eclipsecomms.com
Charlton House, Hampton Office Park, 20 Georgian Cres E, Bryanston East, Johannesburg, 2191
+27 86 132 5472
info@eclipsecomms.com
8 Kloof Street, Buitenkloof Studios, Unit 603 and 605, Cape Town CBD, 8000
Zaona Rabetsitonta-Bahadoor
+230 5704 4913
zaona@eclipsecomms.com
Eclipse communications ensures all information is secure, private and will not be sold or distributed.
Eclipse Communications is an adaptive and agile full-service communications agency with a strong track record and wealth of experience across Arts & Entertainment, Consumer & Lifestyle and Corporate clients.
We are one of South Africa’s fastest growing, independent communications agencies, acknowledged as the Best Large PR Consultancy at the 2020 PRISM Awards and Public Relations Agency of the Year at the fm AdFocus Awards 2020.
Over our 20+ year history, we have evolved our service offering to include digital media strategy and execution, reputation management, content creation, influencer management and relations, event management and production, to name a few.
+27 86 132 5472
info@eclipsecomms.com
Charlton House, Hampton Office Park, 20 Georgian Cres E, Bryanston East, Johannesburg, 2191
+27 86 132 5472
info@eclipsecomms.com
8 Kloof Street, Buitenkloof Studios, Unit 603 and 605, Cape Town CBD, 8000
Zaona Rabetsitonta-Bahadoor
+230 5704 4913
zaona@eclipsecomms.com
Eclipse communications ensures all information is secure, private and will not be sold or distributed.
Please provide us with your information and we will get back to you as soon as we can.
Please provide us with your information and we will get back to you as soon as we can.
Crisis avoidance and speed of response form the backbone of our crisis communications offering. Our decisive, experienced senior team ensure that a brand’s reputation is always protected.
Our digital media team creates out of the box, innovative strategies and plans, delivering on our clients’ objectives through personalised content and messaging, the right channel matrix, SEO and paid media plans that reach new audience and creating engagements that matter.
With media and influencers at the heart of our agency, we have built solid relationships that ensure our clients receive credible and targeted exposure, across print, online and broadcast media.
Our dedicated events team conceptualise and execute events of any scale. Eventing in the age of our new norm means that our experience ranges across physical, virtual and hybrid events.
Our team of ex-journalists, content creators and proofreaders are experts in creating and positioning the right content to the right audiences. Bolting on a team of creatives, we have the ability to create omni-channel, creative strategies to further this reach.
We develop and execute robust omni-channel communications strategies to drive credible conversations that resonate with desired target audiences across Arts & Entertainment, Consumer & Lifestyle and Corporate clients and industries.